Price is a signal. $5 SaaS reads as "hobby project, will disappear". $19-29 reads as "actual product". For B2B tools, $49 minimum. Test by 3-4x your current price for new signups; existing customers grandfather in. If conversion stays flat, you were leaving money on the table. If it tanks, ratchet down, but most indie devs are too low, not too high.
Prompt to paste
I price [product] at $[X] and it reads as a hobby project. Act as a pricing advisor: recommend a price that signals a real product for my category ([B2B/consumer]), explain the reasoning, and give me a test plan, new signups at the higher price with existing customers grandfathered, plus the metric that tells me it worked.
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